THE CLIENT

Pardo 1927 is a Spanish beauty and personal care company established in 1927, with a broad portfolio of trusted everyday products.

Its product ranges include skincare, body care, shower gels and traditional soaps, combining heritage with accessible personal care solutions for everyday consumers.

THE BRIEF

To support the brand’s commercial development and strengthen its position within the competitive beauty and personal care market.

The objective was to identify opportunities to expand distribution, develop retail partnerships and increase the brand’s reach across relevant consumer channels.

OUR APPROACH

• Assessed opportunities for growth across beauty and personal care categories.

• Identified relevant FMCG retail channels and potential distribution partners.